Are you an
online marketer? Or do you simply promote
affiliate programs? Marketing is truly the most misunderstood word in use today
on the Internet. Let me see if I can clarify this issue just a bit.
In
Marketing 101 at your local university, marketing is
actually the process of Product, Place, Price and Promotion.
Product
No business can exist without a product or service to sell.
In a nutshell, entrepreneurs are the people who believe in a
product, service or idea, so much that they are willing to invest their lives
into the development of their dream.
Historically, every major corporation in the world was
started by an
entrepreneur with a dream and the drive to make it a reality.
However, there comes a time in the life of every corporation
when those who fear the gambling nature of their founder, squash the
entrepreneurial drive that made the company a viable concern in the first place. The entrepreneur will either submit to
the careful nature of the stockholders, or he will be forced to leave the
company he created.
The only entrepreneurs who withstand the pressure to move
more carefully are those who have maintained majority control over their
companies.